LIGHT-YEAR JOURNEY THEMED EXHIBITION HALL

時間旅行：開啟“另一個時空”之旅

Kind Of Business: SALES OFFICE

Theme: LIGHT-YEAR JOURNEY

Area: 1300m²

Award: 2019 IIDA Interior Design Competition Winners

Karv One went into an in-depth cooperation with Longfor Properties to create a brand-new “Light-Year Journey” themed exhibition hall. By focusing on the project value of Longfor’s benchmarking efforts to achieve strategic transformation, Karv One breaks away from the box of thinking of the current commercial real estate marketing, as it combines exhibition planning and interior space design and centers around the creation of sensory experience and emotional resonance that touches people’s heartstrings.

Traditional exhibition halls simply focus on multimedia and text display, and yet huge amounts of investment only bring forward indigestible information content. Therefore, how to improve the experience of visitors in an exhibition hall and how to efficiently deliver and display information become the starting point by which Karv One rearranges exhibition hall flow lines and develops narrative-style exhibition planning.

峻佳設計與龍湖地產開展深度合作，圍繞其戰略轉型標杆之作的項目價值，打破時下商業地產營銷的思維定勢，結合展陳策劃與室內空間，以塑造深入人心的感官體驗與情感共鳴為核心，打造了一個全新的“光年之旅”主題展廳。當單一多媒體和文字展示為核心的傳統展廳，以巨額投入帶來難以消化的信息含量時，如何改善展廳來訪者的體驗，並高效傳遞和展示信息，成為峻佳設計重新梳理展廳流線、以敘事性展陳策劃介入的出發點。