FLOWER OF CITY IN FULL BLOSSOM, REBUILDING CITY LANDMARK

盛開的城市花朵

Kind Of Business: EXHIBITION HALL

Theme: 30000 PETALS

Area: 3466m²

The design started with studying the unique regional cultural memory of Huadiwan followed by extracting and deriving the flower-themed IP for the project. The extensive use of curved shapes and open-space layout help create a wrap-around space experience. The whole space is shaped like a blooming flower, which is an element featured throughout the design. The large white flower petals in the reception area is the statement piece of the design while other elements such as the themed pendants and the background wall in the sandbox area are different interpretations of the flower theme.

峻佳設計聯合廣州萬科，打造花地灣未來新城的超級城市展廳。設計從挖掘花地灣獨特的地域文化記憶出發，為項目提煉出“花”這一主題IP並進行設計衍生。大範圍曲線造型和開放性空間佈局，打造環繞式的體驗場所，整個空間被打造為一朵盛開的花朵造型，並以花為元素形成貫穿空間的主題設計。接待區以巨型白色花瓣造型引領整個空間，其他如主題吊飾、沙盤區背景造型牆等，都是花主題元素的不同抽象演繹。