GEN Z THE UNDEFINED, A 24-HOUR NEIGHBORHOOD

不被定義的Z世代，如何度過24小時街區生活

Kind Of Business: LIFE EXPERIENCE CENTER

Theme: DAY'N'NITE

Area: 4860m²

For the Generation Z, young people has built a new consumption era with their highly personalized enthusiasm. Karv One Design parses them as "the Generation Undefined ". We take "Jinling Star Map CULTURE HUB" as the theme, to combine with the new commercial scene of "day coffee night wine", and the mysterious planet as a visual memory point in space，which has presented a 24-hour neighborhood map of the younger generation. Combining the urban culture with the vitality of the Sunac community, we have planned an exploration line to create a new type of urban commercial unit, making it an active experience.

進入到「Z世代」，「新生代」青年用極具個性化的自我熱愛構建起未來新消費時代。峻佳設計將他們解析為「不被定義的一代」，我們以「金陵星圖 CULTURE HUB」作為此次設計的主題，結合「日咖夜酒」的新型開放型商業消費場景，以神秘的星球裝置作為空間視覺記憶點，呈現了年輕一代的24小時街區生活圖鑑。將城市文化基因與融創社區活力相融合，通過精心規劃空間的探索動線，創造了一個交織文化與活力的新型城市商業單元，成就未來真實的生活潮趣打卡地。